More than just books
Purpose: To gather data relating to how many users look at the content on the Verge when there is no interactivity. We achieved this by adding a hidden message in the fine print on one of the designs that stated if the user read the message they could come and collect a café voucher. The designs also advised students on the Library’s medical-themed resources.
Primary target audience: All students
Display type: Video display, tv live stream, static background
How was it created: Static background
Release date: December 8, 2015
Resource intensity: 3/5